Aquaphor, Palmers Cocoa Butter, fragrance free Aveeno, Curel, Lubriderm, Cetaphil, or any unscented, water base, lanolin free lotion. I recommend Aquaphor or Palmers Cocoa Butter for the first 3-4 days then switch to unscented white lotion.
THINGS "NOT TO DO" WHILE HEALING YOUR TATTOO:
"DO NOT" do any of the following while healing: Pick or scratch at your tattoo, scrub it, tan, expose to the sun, go to the gym (staph is everywhere), hot tub, sauna, swimming, baths, apply ointment or touch the tattoo without first washing your hands, shave over the tattoo, share ointment or lotion with a friend or use previously opened products, hold pets if they will be on your tattoo, wear clothes that are tight over/rub the tattoo such as bra straps, tight waistbands, shoes, etc.
Every tattoo and every person heal differently, this is normal. There are so many different things that can affect the healing process....a few being...how you follow the aftercare instructions, excessively touching your tattoo with unwashed hands, your skin type, the area of the body you have the tattoo, letting pets rub against, different artists methods, climates, reactions to ointments or lotions, etc..If you are ever concerned or have a question, call right away. Please see the list (above) Things "NOT TO DO" while healing your tattoo.
Tattoos often seep during the first couple days, mainly plasma and small amounts of ink, so it is recommended you wear clothing you do not cherish for the first couple days after getting a tattoo. Always wear clean clothes and sleep on clean bedding while healing (Don't use your favorite sheets the first day or so or you may spot them with ink) Tattoos can cause swelling, especially on the extremities; if this happens elevate the area for the first few days. If you are able to use Ibuprofen it will help, ice packs for about 10-15 minutes can also relieve swelling. If you are ever unsure about the way your tattoo is healing, call or stop by the shop.